Starting from our logo, the Heart System was born, a system of 4 versatile badges that can be customized as needed. No matter if the topic is B2C, B2B, an event or a presentation, you say it with your heart.

Our heart finds its way into the different applications and the photo part, personalizing each asset and highlighting key concepts.

An icon system with three levels of complexity makes everything intuitive. The first level uses simple, clean icons, the second adds a few more details while the third becomes an illustration with shadows and colors. This approach facilitates immediate understanding by adapting to the context.